When Winter Begins: CHANEL Returns to Gstaad

Winter in Gstaad truly comes to life when CHANEL opens its winter residence in the Swiss Alps. Starting December 13th, 2025, the House returns to this iconic location which, for the third consecutive year, hosts its collections in a warm, elegant atmosphere perfectly integrated into the alpine landscape. Spread across two floors and 120 m², this seasonal destination once again opens its doors to showcase the latest Ready-to-Wear, handbags, accessories, and footwear collections, along with a curated selection of timepieces and jewelry—including pieces from the emblematic N°5, Camélia, and Comète lines. High Jewelry will be unveiled during special events throughout the season.

The interior reflects CHANEL’s signature sophistication, infused with the charm of traditional chalets: soft hues of white, beige, and black blend with antique wood, tweed blankets, and plush textures that invite warmth and comfort. In this setting, the Coco Neige 2025/26 collection presents a complete wardrobe designed for life in the mountains. Refined technical pieces—from down jackets in vibrant tones to reimagined tweed ensembles—pair seamlessly with accessories that balance functionality and style.

Upstairs, the Cruise 2025/26 collection unfolds with the relaxed glamour of an Italian escape on Lake Como. Pastel silhouettes, tweed suits in warm shades, and intricately embellished looks evoke a sense of carefree sophistication. The selection includes silk tunics, knitwear sets, sailor-inspired coats, and the House’s timeless accessories: strands of pearls, evening clutches, silk scarves, and long gloves.

Completing the experience, the Fall-Winter 2025/26 Ready-to-Wear collection offers a contemporary tribute to the House’s heritage, playing with layering, transparency, and luminous tweeds. Accessories —from pearl-adorned heels to necklace-style bags— introduce a playful sense of illusion and scale. This winter residence will remain open until March 8th, 2026, reaffirming that the season in Gstaad reaches its peak when CHANEL returns to its place in the mountains.