June 21, 2024

Kenzo SS25: A Dazzling Fusion of Tradition and Cutting-Edge Style

The Kenzo Menswear Spring/Summer 2025 (SS25) fashion show was a spectacular display of the brand’s unique ability to merge tradition with modernity. Under the visionary direction of Nigo, Kenzo continues to push the boundaries of fashion while staying true to its rich heritage. The SS25 collection was a testament to this vision, showcasing a harmonious blend of classic elements with contemporary twists.

The collection paid homage to the brand’s founder, Kenzo Takada, whose influence was evident in the vibrant prints and eclectic mix of patterns. The show opened with a series of pieces that featured bold, floral motifs, reminiscent of Takada’s early designs. These prints were not just a nod to the past but were reimagined for the present day, demonstrating a sophisticated use of color and composition that felt fresh and innovative.

One of the most striking aspects of the SS25 collection was the seamless fusion of Eastern and Western design elements. Traditional Japanese garments, such as kimonos and hakamas, were reinterpreted with a contemporary twist. For instance, kimono-style jackets were paired with tailored trousers, creating a look that was both traditional and modern. This East-meets-West aesthetic is a signature of the Kenzo brand, and it was executed flawlessly in this collection.

Nigo’s commitment to innovation was evident in the choice of fabrics and the construction of the garments. The SS25 collection featured a mix of traditional materials like silk and cotton with more modern, technical fabrics. This juxtaposition created interesting textures and allowed for greater versatility in the pieces. The silhouettes ranged from oversized and relaxed to sharp and tailored, catering to a diverse audience while maintaining a cohesive look. This aspect was as well mirrored in the diverse casting, featuring models of various ethnicities, ages, and body types. This inclusivity reflected Kenzo’s ethos of celebrating diversity and individuality. The diverse casting also highlighted how the collection’s versatile pieces could be worn by anyone, regardless of their background or personal style.

Several standout pieces from the collection deserve special mention. The bomber jacket from look 10, with a print consisting of pastel florals and tiger heads, which happened to be the same jacket that Pharell Williams, who was seated in the front row, was wearing, paired with a tiger backpack. Another notable look was number 43, consisting of a kimono-inspired coat in a wrinkly fabric held in pastels and printed with florals, paired with a pair of tailored trousers in the same optic.

The atmosphere of the SS25 show was breathtaking. Set in the Jardins du Palais Royale in Paris, the audience found themselves seated around the big round fountain in the middle of the gardens. As the show started around 20:45, the sun light was giving a beautiful golden touch not only to the garments presented but as well to the sand on the floor and the faces of the people in the audience. Only the screams of the fans outside the venue reminded us, that we are not in a dream garden, but in the midst of Paris at one of the most exclusive fashion presentations.

Finally, Kenzo’s Women’s and Men’s SS25 fashion show was a masterclass in blending tradition with innovation. Nigo’s vision for the brand is clear: to honor its rich heritage while pushing the boundaries of modern fashion. The collection’s fusion of Eastern and Western elements, innovative use of fabrics, and diverse casting all contributed to a show that was both visually stunning and culturally significant. Kenzo has once again proven that it is a brand that can evolve with the times while staying true to its roots.